featured blog posts
Girodilento to provide advertising support for Rider Resilience
We’re delighted to be able to donate some time and expertise to help Rider Resilience get their message and mission in
girodilento, digital advertising agency for the cycling, sports and outdoor industries, launches
Thursday June 1st 2023 sees the launch of girodilento a new digital advertising and marketing agency focused solely on the
Why the Local Elections matter for cyclists
In this blog post I’ll attempt to persuade you that it’s vitally important for anyone who rides a bike to
other posts
Shimano Ultegra R8100 launched: 12 speed and wireless shifting
My favourite groupset has just taken the next jump in technology and performance« ULTEGRA R8100 series moves to 12-speed with
TrainerRoad launches adaptive training – this could be big!
TrainerRoad has announced an adaptive training approach with a slick new video: I’ve been waiting for this kind of development
Why train indoors?
In winter, more than other times of the year, many cyclists will be considering how and where best to train.
UK Black Friday Cycling Bargains 2020
I know we’re supposed to hate Black Friday and the full on consumerism it represents but I love a good
Buyers Guide: Upgrading your Zwift experience
UPDATED November 25th 2020 As I write this, we’re getting close to Black Friday and it’s Autumn/Fall in the Northern
2021 Genesis Equilibrium Disc adds wider tyres and new colours
It’s a case of evolution rather than revolution at Genesis bikes for 2021. The UK brand that specializes in steel